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Saint Paul
Tuesday, May 14, 2024

Planner helps clients with finances and life

Jeff Berg
Leading With Faith winner Jeff Berg. Photo by Dave Hrbacek / The Catholic Spirit.

Jeff Berg

How do you apply your faith and Catholic values at work?

I try to live my Catholic faith at work by being a virtuous man in the office with my employees and customers. People come into our office with financial problems and many lack hope. They need somebody who will listen to them and who cares for them, someone who will take them by the hand and give them guidance, not only financially but also in this journey of life. I am blessed with an ability to listen, and also with zeal for the faith, and strive to share that zeal with all whom I meet.

Please tell a story about a time when applying your faith at work really made a difference.

Sales coaches in our industry say that 80 percent of your income comes from 20 percent of your clients, and that the other 80 percent of the clients produce 20 percent of the income. Thus, you should purge your client list of the 80 percent and concentrate on the 20 percent that produces 80 percent of the income.

Our philosophy is that you take care of everybody, and that nobody is too small. Last year a young man, age 38, came into our office and asked if there was somebody that could help him understand what he had bought and what he should do with the account. He was concerned with the volatility of the marketplace and was somewhat afraid for his future as well as what is happening to his money.

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We sat down for approximately an hour and a half, and I helped him understand what the market is, how it works and how to protect what he has.

After a while, I asked him if he was married. He said no, that his wife divorced him 10 years ago because of an addiction to alcohol, and he said at that time that his father was very disappointed in him at what happened to his marriage.

He felt very bad about his weakness at the time and how disappointed his father was in him. I tried to bring hope into his life. I asked him if he was still drinking, and he said no, that he gave it up after his wife left him. He had not remarried.

I told him that he probably did not know this, but his father was probably really proud of him for having given up alcohol and slaying the dragon of addiction. But his father had a very difficult time telling him how proud he was of him.

The man started to weep, and he said, “I don’t know who it was, but somebody sent me to you today.” He got out of his chair and he came over and gave me a big hug. I told him that he had already experienced the grace of God’s love in his freeing himself from his addiction, and that he should seek this grace every day, as it is very powerful.

Who or what has been most inspirational to you in bringing your faith to the marketplace?

Many years ago, I had this friend who was away from the Church and had become an Evangelical. He would quote the Bible and would ridicule me for not knowing chapter and verse. Over a period of about a year, I decided that I needed to learn more about my faith. St. Jerome says, “If you seek Me you will find Me, if you seek Me with all your heart.”

I noticed an article in the local Catholic newspaper that referenced a series of 12 tapes entitled, “I Believe in God,” by Father John Hardon, on the Creed. I used to drive around town, go on trips, and I would listen to those 12 tapes over and over again.

He was a master teacher of the faith. In 1999, a local priest was going to visit him, as he was his spiritual director, and asked me if I would like to go along with him to Detroit for a one-day visit. I said that I would.

Father spent the day with Father Hardon, and I had a chance to meet Father and visit with him. Father Hardon wanted this priest friend to meet with the founder of Domino’s pizza, Thomas Monaghan. Mr. Monaghan was out of the country at the time, but they drove us over to Domino farms so Father could visit with his vice president.

We entered the main office building and discovered it was thoroughly Catholic. The entrance and the hallways were graced with large, beautiful paintings of the Nativity and other scenes from the Bible. Above the door to his office was a crucifix, and after the meeting that ended at 4:30 p.m., we proceeded into the chapel to say evening prayer with all of his employees. This was very impressive, and I thought to myself, “This man is a Catholic first and also a businessman.”

What achievement at work are you most proud of?

I think what I’m most proud of is the fact that over 48 years, the Lord has blessed me with a business in which I can touch souls, not only of my employees but also my clients.

All of the employees and associates have the same interest and philosophy of being a servant to those that entrust us with their confidence and their money. We have grown together and have become a family. Through this business we have touched and influenced many lives. All is grace.

In what specific ways have you experienced God’s presence in your workplace?

The following conversation taken from a book by Charles E. Rice and his daughter Theresa Farnan has had a large impact on my life. It starts out with a conversation between Edouard Cardinal Gagnon and Pope John Paul II.

“The Holy Father told me, ‘Error makes its way because truth is not taught. We must teach the truth whenever we see something which is against the truth. We must teach truth, repeat it, not attacking the ones who teach error, because that would never end — they are so numerous. We must teach the truth.’

“He told me truth has a grace attached to it. Anytime we speak the truth we conform to what Christ teaches and what is being taught us by the Church. Every time we stand up for the truth, there is an internal grace of God that accompanies that truth. The truth may not immediately enter in the mind and the heart of those to whom we talk, but the grace of God is there and at the time they need it, God will open their heart and they will accept it. He said error does not have grace accompanying it. It might have all the external means, but it does not have the grace of God, accompanying it. This encourages me very much.”

Each of us teaches the truth in actions as well as in words. When we treat people with fairness, honesty, we teach the truth about the nature and dignity of the human person. Empty rhetoric will not do it. We cannot be afraid to witness to the truth, with courtesy and kindness even when we cannot see any practical advantage from it. We may never know, on this earth, how our witness to the truth changed somebody’s life.

Profile

Age: 70

Company: Integrated, Inc. Wealth Advisors

Title: President and Founder

Parish: Holy Family, St. Louis Park

Spouse: Carol Anne

Children: Jennifer Anne; Father John Berg, FSSP; Timothy, Thomas

Activities: Faith formation teacher at Holy Family (fourth grade), serves on the Parish Teaching Committee at Holy Family, speaker at Marriage and Family Engaged Couple weekends, meets with seminarians at St. John Vianney Seminary, duplicates and disseminates talks by Carmelites and other Catholics on CDs and DVDs, shares the story of his bout with cancer with other cancer patients.

 


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